

One older study (1992, y’all!) divided women with overweight bodies into three groups: Scientists haven’t dug too deep into the unconscious mind as a weight loss tool, but existing studies don’t suggest that subliminal messages are associated with easy weight loss. The truth is, there isn’t much evidence to support subliminal weight loss programs. We’ll answer your question with another question: If listening to subliminal messages while you snooze melted away the pounds, why would there be zillions of weight loss products on the market? So, will subliminals help me lose weight? But that doesn’t stop people from trying! Folks have tried harnessing subliminal messages to quit smoking, to turbocharge their self-esteem, and yes, even to lose weight. TBH, it’s tricky to measure “hidden” messages designed to influence your thoughts and behaviors without you realizing it.

And a 2012 study tried to uncover the exact region of the brain where subliminal messages get processed. One 2020 study of babies found that unconscious learning can influence behaviors after a certain stage of brain development. But research suggests subliminal messages really *can* affect some behavior. subliminal message “mind training” sessions.

